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Activewear Production Brief Template

A buyer-friendly brief template for activewear brands preparing samples, quotes or a focused first bulk order around 200+ pcs per style.

Short answer: A useful production brief does not need to be a full tech pack. For a first activewear bulk order, prepare the product category, reference styles, target quantity, size range, fabric direction, fit notes, logo and label needs, packaging, delivery country, timeline and approval status.

Activewear production brief template for private label buyers
A clearer brief helps JINDOYO price the same product the buyer actually wants to launch.

When to use this brief

Use this page before sending an inquiry, paying for samples, moving from sample to bulk, or asking for a first bulk order quote. It is designed for buyers who want serious review without filling a long form.

Project stageBrief depth neededBest next step
Idea onlyCategory, references and target marketPrepare a simple sourcing brief
Sample requestReference, fabric direction, fit and logo notesConfirm sample route and cost
First bulk orderQuantity, size ratio, packaging, QC and shipment planReview quote and production assumptions
Repeat orderPrevious PO, changes, reorder quantity and delivery targetConfirm lead time and inspection point

Production brief template

Brief fieldWhat to prepareExample
Product categoryLeggings, sports bra, yoga set, seamless set, tank, shorts or mixed capsuleHigh-waist leggings and matching sports bra
Reference stylePhotos, links, sketches, existing product or approved sampleReference photo plus desired changes
Target quantityPieces per style, color and size range250 pcs per color, two colors
Size range and ratioXS-XL, plus sizes, target market and planned quantity by sizeXS 10%, S 25%, M 35%, L 20%, XL 10%
Fabric directionHandfeel, GSM, compression, opacity, stretch and fiber preferenceNylon/spandex, soft handfeel, squat-proof
BrandingLogo method, label type, care label, hang tag and placementHeat-transfer logo on back waistband
PackagingPolybag, zipper bag, size sticker, barcode, carton marks and pack ratioIndividual frosted zipper bag with size sticker
QC and approvalSample status, measurement tolerance, inspection point and defect focusFinal sample approved, check measurements before balance
DeliveryDestination country, target launch date, shipping preference and deadlineDDP estimate to US, launch in 10 weeks

What not to overcomplicate

You do not need to force every buyer into a long form. A short email or WhatsApp message can still qualify the project if it includes the commercial basics: what product, how many pieces, which sizes, what branding, where to ship and when it is needed.

Brief examples

Weak inquiryStronger production brief
Need yoga set price.Need one yoga set, 200 pcs per color, black and grey, XS-XL, medium compression, small logo, standard polybag, ship to US.
Can you make leggings?High-waist leggings, squat-proof fabric, 300 pcs total, two colors, size ratio attached, heat-transfer logo and size sticker packaging.
Interested in sports bras.Medium-support sports bra, removable pads, 250 pcs per color, woven label and care label, sample needed before bulk deposit.

Related planning pages

FAQ

Do I need a tech pack before asking JINDOYO for a quote?

No. A tech pack helps, but a clear production brief with references, quantity, size range, fabric direction, branding, packaging and delivery country is enough to start a practical review.

What is the most important field in a production brief?

Target quantity per style and color is usually the most important commercial field because it affects MOQ, pricing, sampling, fabric route, packaging and production feasibility.

Can 100-199 pcs use this brief?

Yes. The route should be simpler, with fewer styles, fewer colors, existing fabrics, simple branding and standard packaging.

Prepare a clearer first bulk order

Send your product category, references, target quantity per style, size range, fabric direction, branding, packaging, delivery country and timeline. JINDOYO can help review the cleanest production route.

SEND YOUR BULK ORDER BRIEF →
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